From Corporate Exit to $25K Months in 3 Months

What They Were Up Against

Rachael had just left a senior sales role after a successful acquisition. She had deep expertise in building enterprise sales teams and closing six-figure deals, but zero infrastructure for her own consulting business. No audience, no email list, no funnel, no online presence. She had a Substack list of under 200 people and a decent LinkedIn following, but no system to turn any of that into paying clients. She needed a way to land high-ticket consulting clients without the months-long ramp-up most consultants go through.

The System We Built

We implemented the full ACCER model to build a client acquisition system from scratch.

First, we packaged her expertise into a high-ticket offer — helping B2B companies set up the exact sales process she'd used to close multiple six-figure enterprise deals at her previous company.

Then we worked backwards. We took her existing internal presentations and repurposed them into a $97 live workshop — a quick-and-dirty front-end offer designed to identify buyers, not generate revenue. We kept it lean: Google Doc sales page, simple registration, no fancy tech.

For traffic, we launched to her small email list and promoted through LinkedIn, getting engagement from her network to boost visibility. The workshop itself converted a handful of attendees — low double digits. Not a huge number. But that was never the point.

From there, we built a simple email follow-up sequence focused on trust, proof, and a call-to-action to book a free consultation. Five of the workshop attendees booked calls. Two were a fit and closed at $7,500/month each. A third attendee who wasn't ready to buy referred another client who also closed at $7,500/month.

What We Delivered

Within three months, Rachael went from zero consulting revenue to $25,000 per month.

The $97 workshop generated under $1,000 in direct revenue — but it wasn't designed to make money. It was designed to identify buyers. And it worked. From a small pool of workshop attendees, we closed three clients worth $22,500/month in recurring revenue, with a system that could be repeated and scaled.

The real win was the system itself. By the time Rachael decided to take a full-time role elsewhere, she had a proven acquisition model she could have turned on at any point — run LinkedIn ads, keep the workshop running as an evergreen offer, and pull in a handful of high-ticket clients every month.