I've spent 13 years building growth systems for other people's companies. Fractional CMO for a publicly listed pharmaceutical company. 6,645 leads at $3.75 each in 8 weeks. $210K+ MRR in 18 months for a SaaS company. $14,000 out of a dead email list in a fortnight. All of it ran on the same framework, ACCER, which is behind millions in sales and has opened doors to working relationships with some of the biggest names in marketing (you'd know them).
I'll be upfront about something. Plenty of people know more than me about how AI works under the hood. I can't explain a transformer. What I can do is point the thing at real campaigns with real budgets and get results the theorists can't. If you want to feel clever talking about AI, go to them. If you want the results, come to me.
Most people in this space tell you how they think things work. I test. There's always an experiment running here: a new agent on Vagrant Press, a new funnel on Growth Models, some channel I'm poking to see whether it leaks money or makes it. What survives becomes a system. What doesn't becomes a story for the weekly call.
Where AI sits in all this: it does the creative chores. The 180 pages a day on Vagrant Press, the research grunt work, the scheduling, the first drafts. My daily emails draft in 15 minutes instead of 90 because the machine does the typing. The thinking, the strategy, and the final word on anything with my name on it: still me.
Which is the whole model, really. The old way to scale expertise was an agency: hire ten people, teach them your system, bill them out at 10x what you pay them. You've probably been on the receiving end of that invoice. I train AI on the system instead, and lease it to you for a fraction of the price. Same expertise, instant implementation, none of the agency overhead baked into your bill.
So no, I don't take clients any more. I build and test on my own businesses, and GM+ members get the systems that survive.
