For business owners who want to add BUYERS to their business at a profit
Discover the System I Use to Attract Customers at Scale, Earn $35 Profit Per Lead, and Get Them to Upsell Themselves to High-Ticket Offers 12X More Often
This one simple shift in strategy attracts high-intent leads at a profit and automatically upsells them to your HTO.
Using this system I made $4069 in 10 days with a new offer and a completely cold audience.
Backed by our 100% moneyback guarantee
Our happy customers…
What’s included in your purchase…
đš Step-by-step video walkthroughs
4+ hours of step-by-step video guidance so you know how and why this works.
Follow along and see success.
đŁ Spearfishing workshop
Learn how to make sales from free communities with simple posts that pre-sell people on your offer.
đ 12+ fill-in-the-blank asset templates
Fill in the blank templates from real-world testing so you can quickly create effective marketing materials.
These templates are updated along with market changes.
đŁď¸ 24/7 Community support
Access to our community of marketers and founders for feedback and support.
Get help, find support, or simply receive feedback to get better results.
Backed by our 100% moneyback guarantee
How my failure in using free lead magnets led to $1 Product Success
Before launching this challenge, I spent years as a growth consultant and fractional CMO, helping brands build massive lead lists and convert them into paying customers using the same system youâve probably seen everywhere:
- Offer free value.
- Capture lead details.
- Nurture the lead.
- Soft promo, then hard promo.
Itâs a proven system for established businesses with fundingâbut I discovered the hard way it doesnât work for small, bootstrapped creators.
Where it all went wrong…
Iâd been building growth models for brands that had helped drive millions in revenue. And I KNEW I could do it for myself as well.
I ended all my client engagements and set to building my own new offer.
But there was a problem, and it cost me BIG.
I built the same system Iâd been building for brands with existing revenue or hefty VC funding.
That model doesnât work for creators and new businesses that donât want to raise money.
Itâs not a system that leads to the quick cashflow and profit you need as a small biz to stay alive.
While the system I built was working and attracting leads, it was taking far too long to convert them into paying customers. My savings were running out, stress was mounting, and I was beginning to hate the business I couldnât grow.
Every day Iâd wake up and wonder if I was wasting my time and if I should go back to working a 9-5.
Panic set in and I started trying all sorts of crazy things to grow the business.
More social posts, cold DMs, lead scraping, discounts on services, VSLs, more free lead magnets⌠the list goes on.
None of it worked.
Desperate, I went back to consulting to survive⌠only to find my leads had dried up. I needed a system that worked fast, without requiring a big budget.
Learning to win again
I needed cashflow immediately, and so I turned the entire âacquire for free and build trust until they will buy from youâ model on its head.
The simple shift led to a few interesting results.
â
Attracted paying customers from day one.
â
Built a list of action-takers who value good offers.
â
Drove higher engagement and 50x higher lifetime value than freebie seekers.
In just 10 days after launching my initial $1 product, I generated:
- $1,569 in cash sales.
- $2,500 in contracts.
- $4,069 in total new revenue.
This system also kickstarted recurring revenue:
- Sold $99/month community memberships.
- Closed $1,000/month advisory deals.
Now, you can replicate this exact system in your business.
đ Take the $1 Product Challenge for just $27 and start building a profitable, buyer-first list today!
Backed by our 100% moneyback guarantee
How The $1 Product Challenge Will Help You Grow
Attract buyers without spending any money
The $1 Product Challenge helps attract buyers who sustain your business without spending on ads.
Increase engagement & high-ticket enquiries
Leads waste your time, but buyers engage more often and want to buy your high-ticket offers.
This system unlocks ads and incredible scale
When your $1 product is dialled in, it unlocks the ability to run ads for scale with minimal risk.
Hereâs how I went from wasting thousands on attracting leads that took months to nurture to building systems that attract leads who WANT to pay
This is something Iâve not seen ANYONE else advocate, advise, or implement in their business – but has worked every single time I and students have done so
Dear future âCash-Flowing Offer Owner,â
RE: Stop attracting freebie seekers â hereâs how to get buyers on your list from day 1.
Would you believe I can launch a product in an industry Iâve never been in and turn a profit on day 1?
Sounds crazy, but itâs true. And I’ll explain how I do it:
Before We Dive In: â ď¸ Disclaimer
- Iâve spent over 11 years in growth marketing, helping brands from bootstrapped startups to VC-backed giants drive millions in sales.
- The results Iâm about to share are real but require effort, consistency, and action.
- This system is simple but not easy. It takes work, but the results are worth it.
Your results will depend on various factors which include (but arenât limited to) your background, experience, and work ethic.
All purchases entail some level of risk and getting results requires consistent effort and action. If youâre not willing to accept that and do the work, please do not sign up for this.
How I lay things out here may make it look simple. And the underlying concept is simple. But do not confuse simple and easy.
While the approach is simple, it is not easy to implement and requires hard work. While I achieved results in a few days, they were days of hard graft and persistent effort. These things donât happen overnight.
Youâve gotta stick with it and put in the hours if you want to succeed.
With that said, letâs get into the breakdown ofâŚ
đĽ How I Built a Profitable Buyer List While Making Money (Not Spending It)
This system is being used by marketers and entrepreneurs across the globe to build their businesses and marketing lists with buyers.
Using this system helps you…
đ Turns Leads into Buyers: Attract action-takers who want to spend money with tou, not freebie seekers.
đ° Profitable from Day 1: Make money while building your listâno long nurture cycles.
đ Higher Engagement, Higher LTV: Buyers are more invested, leading to better engagement and repeat sales.
đ Low-Risk Testing: Validate offers at zero cost and scale with confidence.
đ Hereâs What a System that Attracts Buyers looks like đ

I’m not the only one who’s managed to achieve success with this. Hundreds of people with business in all kinds of niches and industries have used this to attract better leads.
Here are just a few examples of how this system has been used:
- đźď¸ A Pinterest marketing agency gained fully managed clients without relying on free consultations.
- đ A service brand created a new revenue stream by helping businesses win awards while attracting leads for their primary offer.
- đď¸ A local marketer started working with more community businesses in their area.
- đď¸ An eCom business built a buyer list for seasonal promotions, driving the majority of their annual revenue.
And so many more…

This isnât just another strategy for chasing leads. Itâs a profit-first approach designed for real results. Hereâs why itâs different:
â
Profit Over Leads: Forget leads whoâll never buyâthis model focuses on turning action-takers into paying customers.
â
Low-Risk, High-Reward: Prove the system works without risk, then scale confidently with drastically reduced risk.
â
Simple and Scalable: No need to juggle 101 tactics. Focus on a few key actions (just 1 hour a day) to start generating sales fast.
Backed by our 100% moneyback guarantee
The $1 Product Challenge Creates a High-Converting System That Works for You
This system changes the game. Instead of wasting hours on tactics that donât deliver, youâll set up a profit-first, low-maintenance model that:
- Converts interest into payments automatically.
- Pre-sells low-ticket buyers on your high-ticket offers for easier upsells.
When you stop playing by the same rules as everyone else, you unlock opportunities for real growth.
The $1 product challenge freed me from all of this and allowed me to launch new offers to cold audiences at a profit â meaning Iâm seeing high-value leads come into my lists on autopilot
Hereâs what my life used to look like (and if youâre following the common advice, Iâm sure this looks VERY familiar).
I call this âappealing to the takersâ. itâs a system that encourages freebie seekers who never payâŚ
â Step 1 â You create a kickass offer you know can help people overcome a real problem â you just need to sell it to them now
â Step 2 â You start creating social posts, blog content, and video content to âbuild a followingâ and start attracting your ideal users
â Step 3 â You work on a free lead magnet to turn the small amounts of traffic youâre getting into email leads for you to nurture
â Step 4 â You use your promotional channels to promo that free lead magnet
â Step 5 â You start emailing your newly built list every day/week and mention the paid offers youâre running
â Step 6 â You get good CTR to the offer, but no sales
â Step 7 -You ask people why theyâre not buying and they say something like âIt looks cool, I just donât know if I need it right nowâ.
â Step 8 â You repeat Step 5 and continue emailing hoping that someone will buy from you soon
â Step 9 â You repeat stages 6 and 7 â still making no sales
â Step 10 â You start to burn out and wonder if your offer really is helpful
â Step 11 â You end the offer and try to come up with a new offer to start the cycle again
Iâve seen it happen to everyoneâfrom VC-backed brands to solopreneurs chasing their first $1 online.
Itâs the same story:
- Working harder without seeing results.
- Burning out and questioning if running your own business is worth it.
- Giving up on your dream and going back to grow someone elseâs.
Iâve been there. Iâve stared down the offer to work for someone else and almost said yes.
Desperation led me to try a bold, âPay Me Nowâ approach. And it worked.
That moment changed everything. I analysed why this system succeeded, refined it, and turned it into a challenge to help people like you:
- Generate immediate cashflow.
- Build a profitable, scalable business.
- See results in daysânot years.
This success led me to create âThe $1 Product Challengeâ
I created this 4-hour course, complete with templates and âfill-in-the-blankâ worksheets, to help you start building a profitable buyer list today.
But before you dive in, let me quickly introduce myself.
Who Am I?
Iâm Pete Boyle. Youâve probably never heard of meâand thatâs intentional.
Iâm not a âguruâ or internet celebrity. I focus on getting results, not chasing fame.
For over 10 years, Iâve worked as a growth consultant, helping brands of all sizesâfrom startups to established companiesâachieve incredible results.
And this is what some people who have worked with me have had to say about it.



With over 12 years in this game. I KNOW successful marketing isnât about one-off tactics or simple actions like “just run FB ads”âitâs about building a scalable system.
But hereâs the problem:
Most advice comes from marketers working for VC-backed brands or companies with deep pockets. Their strategies assume:
- You can wait 6+ months for a lead to convert.
- You can afford $10,000/month on ads without immediate ROI.
For solopreneurs and small business owners, thatâs just not realistic.
How are you supposed to get cash in the door quickly when traditional advice says:
- Spend months building an audience.
- Nurture leads endlessly before selling.
You canât. Thatâs why most small businesses burn out before they scale.
The $1 Product Challenge: A Better Way
Instead of focusing on free leads, this challenge flips the script to:
- Generate cashflow immediately.
- Build a list of buyers from day one.

The results of using this new method?
Money in the door immediatelyâŚ

Most people rely on free content, hoping itâs valuable enough for someone to eventually pay them.
Thatâs completely backwards.
When you focus on attracting paying customers from the start, everything changes:
- â They value your offer more.
- â They see better results.
- â You build consistent cashflow to stay in business and help more people.
With this model, Iâve built a system that:
- Generates consistent revenue every month.
- Attracts customers who ask to pay me more for higher-value engagements.
And hereâs what happens when you make that shift:

Let me share something most âgrowth gurusâ wonât tell you:
The #1 mistake people make is building a list of freebie seekers, not cashflowing customers.
The Two Types of Leads
There are two kinds of leads:
- Takers: People who want everything for free and rarely buy.
- Givers: Action-takers willing to pay for solutions.
Most businesses focus on the takersâand itâs a losing strategy. I know because I used to do it too.
When you target takers, hereâs what happens:
- â You spend countless hours creating free lead magnets that undervalue your expertise.
- â You nurture leads who never intend to buy.
- â You chase tactics that boost vanity metrics instead of revenue.
- â You end up on the content hamster wheel, burning out without seeing a dollar in return.
The Solution: Focus on Givers from Day One
Instead of chasing takers, flip the script:
Attract givers by charging for your expertise upfrontâeven as little as $1.
Hereâs why this works:
- Cuts Out Freebie Seekers: You build a list of buyers, not browsers, who value your solutions.
- Faster Cashflow: These leads have urgent problems and are willing to pay for more detailed or faster solutions.
- Better Lifetime Value (LTV): Givers are easier to upsell and make repeat purchases, creating a healthier, more profitable client base.
Backed by our 100% moneyback guarantee
Why Itâs Different
- This isnât about vanity metrics.
- Itâs not about waiting months (or years) to convert leads.
- Itâs about generating cashflow from day one while building a scalable, profit-first system.
By targeting givers, youâre no longer competing with brands that have millions in funding. Youâre playing a smarter, more sustainable game.

Instead of attracting people who see your offer as a “nice to have,” youâll focus on those who view it as a âneed to have.â
Hereâs the difference:
- â A list of 100,000 freebie seekers who never buy.
- â A list of 1,000 buyers who eat up every paid offer you put out.
Trust me, Iâve managed a big, disengaged list beforeâitâs frustrating and ineffective.
A smaller, engaged list of buyers will always generate more revenue with less effort.
The Exact System Youâll Build in the $1 Product Challenge
Hereâs how youâll start attracting high-value leads and turning them into paying customers fast:
đŚ Step 1: Identify a no-friction offer you can create from your expertise. This offer will help you build a list of givers ready to pay, instead of takers who just want freebies.
đŚ Step 2: Use a simple system to turn $1 purchases into multi-hundred-dollar front-end salesâenough to generate consistent, liveable income.
đŚ Step 3: Add your core offer into the system to attract high-ticket customers on autopilot, without needing constant outreach.
đŚ Step 4: Learn how to promote your offer without spending a penny on ads. Use group promotions (without getting banned) to reach a relevant audience and drive tens of thousands in sales.
Those are the 4 key steps that make building a list of buyers as easy as sharing a single post in a relevant community once per day.
And the system can then be supercharged with ads once youâve got it working.
Itâs counterintuitive because itâs not focused on attracting leads at any cost, or giving away free value in the hope that someone might buy from you later.
Weâre hitting your new customers hard from step 1 to turn eyeballs into dollars in record time.
What Youâll Get in the $1 Product Challenge
â The Givers vs. Takers Framework: Learn why focusing on buyers (givers) is the fastest way to grow a profitable business.
â The Core Growth Model: Master the simple steps behind every successful online business to scale current and future offers effortlessly.
â Proven Promotion Strategies: Discover how to market your offers in ways that excite buyers and avoid outdated, ignored tactics.
â Automation Made Easy: Automate 90% of the system so you can focus on just two things:
- Promoting effectively (weâll teach you how).
- Closing high-ticket sales effortlessly.
â Templates for Every Step: Use my ready-made templates to set up, run, and profit from this system in days, not weeks or months.
â Turn $1 into $500: Learn how to transform $1 purchases into higher-ticket sales automatically and without friction.
â Works on Any Budget: Actionable tools that work whether youâre spending $0 or up to ~$500.
â Supportive Community Access: Join a network of marketers and founders for advice, feedback, and collaboration.
â Scaling the Revenue: Incrementally raise prices from $1 to turn this into a sustainable revenue stream.
BONUS: My Highest-Converting Funnel Templates
Youâll also get my complete set of templates for every stage of this funnelâthe exact ones Iâve used to make thousands of dollars with minimal effort.
Backed by our 100% moneyback guarantee
No Catch, Just Results
There are no hidden fee or sneaky charges. For just $27, youâll get lifetime access to the $1 Product Challenge.
This isnât an overhyped promiseâitâs a proven system to help you generate thousands or even millions in record time.
But Act Fast
The $1 Product Challenge started at $1âand you can see proof of that from my early Reddit promotions.
But prices have gone up because the value is undeniable, and this offer wonât stay at $27 forever.

I always start my offers at the lowest price and increase as demand grows. Hereâs how it works:
- Starts at $1, then goes to $7, $27, $47, and so on.
- If conversions drop, I adjust back to the most effective price (youâll learn this exact strategy in the Challenge).
What does this mean for you?
The price is going up soonâso act now to lock in the current rate before the next price bump.
Bonus: You’re also going to get my Workshop on the âSpearfishing Strategyâ

When you join today, youâll also get free access to my workshop on the âSpearfishing Strategy.â
This system teaches you how to:
- Create social posts that turn cold audiences into buyersâwithout spending a penny on ads.
- Test new offers in relevant communities at zero risk.
Whatâs included?
- The full workshop (previously sold for $100).
- Templates to create your own high-converting posts.
This is the exact method I use to attract new customers quickly and effectivelyâand youâre getting it for free with the $1 Product Challenge.
The Money Back Guarantee
I know that before I get into anythingâŚ
âŚIâd like to know what Iâm buying and that itâs backed by a solid money-back guarantee.
And I want you to be comfortable with this buy.
And even though itâs only $27, youâre gonna want to make sure it works, right?
So hereâs what Iâm doing:
Access the course, study the content, but more importantly apply what you learn in there.
And if youâre not blown away by what you learn.
Then just shoot me an email and request a refund within 14 days.
Weâll refund you your $27 and let you keep the Challenge for free.
As youâve made it alllll the way down to here, Iâm gonna assume youâre ready to order.
So, without further adoâŚ
Sign up for the $1 Product Challenge now

Get access for only $27
(Usually $97)
Get instant access to the system I use to launch profitable new products and attract high-value customers without spending a penny on ads
Backed by our 100% moneyback guarantee
Total value = $485
Today’s fee – $27
P.S. – The $1 Product Challenge comes with a full 14-day money-back guarantee.
If you’re not happy for ANY reason, I’ll refund your money and still give you access to the materials.
Here’s everything you’re getting for $27 today

Included with your order

The $1 Product Challenge
A 4+ hour guided system explaining how to set up your own $1 product funnel
Value – $97
Included with your order

Pre-built asset templates
Fill in the blank asset templates to help with your offers and marketing materials
Value – $97
Included with your order

Proven sales page templates
The full templates to create sales pages that turn visitors to customers
Value – $97
Included with your order

The “spearfishing strategy” workshop
Access to the Spearfishing Strtagey workshop explaining how I sell through communities
Value – $97
Included with your order

Access to our community of marketers + founders
Access to our community of marketers and founders for feedback and support
Value – $97
Total value = $485
Today’s fee – $27
Backed by our 100% moneyback guarantee
Total value = $485
Today’s fee – $27