There's a lot of talk about Web3 marketing being different.
Is it though?
Personally, I don't think that it is.
I think the core fundamentals of marketing are the same regardless of the product and audience.
Web3 is no different.
It still all comes down to...
- Having a good product
- Creating a compelling offer
- Getting it in front of the right people
- Reducing risk and increasing trust
- Building in some form of network effect for better growth
Of course, the details change, but the core elements are the same.
If you're interested to hear a little more and maybe ask any Qs on this, I'm doing a live Twitter space tomorrow to discuss the topic of trust and marketing in Web3.
If you want to learn more and add it to your calendar, check out the details here.
See you tomorrow!